But first how about link to my original blog wherein I waxed critical about said filmed entertainment, heretofore to be referred to as: BOI. As in, "Hey Boi, you call this funny?"www.christopherfreidy.com/blog/sorry-boys-i-want-my-money-back-again
Which brings us to...
Okay, so in BOI, Barry Keoghan plays "Dominic Kearney." Although he's never named as such, I think we're to assume he's essaying "The Village Idiot.' Or, "The Village Eedgit" as they might say back on the old sod. Now, is "idiot" an acceptable term nowadays for people like Dominic? I don't know. I'll have to do a little research. In the meantime, let's watch some scenes of the Village Idiot from David Lean's Ryan's Daughter!
RESET ALERT * RETHINK ALERT * BACK-UP, REVERSE THAT ALERT!
So often I approach my own thinking from a humorous point of view. And so often, that impulse drives me forward towards more serious thinking. Like, do I really give a feck about Squarespace's advertising campaign for the Superbowl? No. Not really. And yet, there it is. I've seen it and my initial response is the typical Irish response; particularly when it comes to stereotypical depictions of the Irish. It's kind of an ironic chuckle and a dismissal of the "Well, I'm jest goin' too let that little aspersion roll off me back like Guinness offa spit-shined bar top," reaction. We Irish don't care. We don't care about the constant depictions of our people as big drinkers if not fall down drunks. We don't care about the usual characterizations of our being stupid. Or bloodthirsty. Or charmingly melancholic. We could care less that our society is often depicted as having Village Idiots like that's a real thing and practically an official title. Why, we actually elect the Village Idiot. We nominate them. We have Village Idiot Pageants; often sending Ireland's leading Village Idiot to things like the Miss Universe Contest. Ireland never wins; but we're too stupid to care!
But are we?
I'm not sure. Maybe we should ask Barry Keoghan. And I'm not here to trash Mr. Keoghan; but he was the star of the commercial (and it wasn't just one commercial, it was entire junket of media material featuring the BOI homage). He did get paid to do it. Got paid to play a Village Idiot. Even amping up the idiocy of the character for the commercials. Mr. Keoghan is Irish, natch. Born and raised on the old sod. So, I guess that makes it okay that he's kind of doing blackface as Irishface; which maybe we should call, Greenface? Yes, I like that:
GREENFACE (TM/REG./PAT.PEND/ALL RIGHTS RESERVED).
And maybe as humorous as we Irish think it is, maybe the time has come to rethink the whole charming, drunken, stupid leprechaun thing.
So, this is what I propose. I'm going to split this discussion into two blogs. This first one will be the "serious" part; and then the second one will be the "fun/funny" part. You know, the gay part!
*I have no recall as to how John hurt his leg. Did he fall off a ladder?
Back to Mr. Keoghan.
Let me just be honest. Do I like Mr. Keoghan as a performer? Well, I can't say I don't. But I also can't say I do. He has thus far made a career out of playing extremely strange, off-putting, weird, menacing and altogether creepy young men. Now, as such, he's been a rousing success; but I would like to see him change things up a bit; perhaps by playing, oh I don't know, anyone who doesn't drink bathtub butt-water, hump gravesites and get molested by his creepy dad. Like, actual dad. Not "daddy." Father. Although, I must say, I really enjoyed when he examined Colin Farrell's armpits! I'm still not sure what the feck this scene was in the movie for; but I'm not gonna say it didn't make me tingle in certain ways. Oh, wait a second...wasn't he playing a sixteen year-old? Whoopsie...my bad! Colin's pits is what made me tingle...let's get that straight, right now, for feck's sake, ya eedgit! And let's have a look-see!
You know what I find ironic? No? Well, I'll tell you. I find it ironic that the one award that is bestowed in this country and it's subsequent awards ceremony (and that's an assumption; I'm not even really sure there is one) that is not televised to the general public, are the Clios. I suppose the major function of the mysterious Clio Awards is to bestow stauettes of excellence to advertisers and the commercials they concoct for primarily TV and/or visual media (motion). In other words, awards for TV commercials; those little 30, 15 and sometimes 60 second "spots" that we are exposed to some...hmmmm...how many could it possibly be?
www.adweek.com/creativity/super-bowl-squarespace-irish/
One of the shorter "commercialettes", I suppose we could call it, I found particularly...well...horrid. It's called "The Piper." Let's take a look:
Thusly, I think we need some answers from Squarespace "CCO" (apparently they have an "in-house" ad agency) Mr. David Lee; answers I'm not sure we get in the OG article, as I feckin' refuse to pay feckin' AdWeek in order to read one article. Here's Mr. Lee:
Mr. Lee is a Canadian.
Oh, before we go on, you might like to read my saucy take on Canada here (for FULL DISCLOSURAL purposes):www.christopherfreidy.com/blog/no-canada
All kidding and levity aside.
The Banshees of Inisherin, which I feel we can all agree is the basis of your ad campaing, was set in 1923. What was going on in Korea in 1923? Well, from my research, not a lot of good. About as much fun as it must've been in Ireland. Let's transpose the Tale as Old as Laptops or Websites or whatever it's called scenario, to early 20th century Korea. Already sounds like a bad idea, doesn't it?
EXT. BARREN FIELD -DAY
The camera pans across the depressing mud-gray mud where two Korean farmers are attempting to plow their field with a crude construction of sticks:
I mean, I just have to ask, Mr. Lee; did you even see The Banshees of Inishiren? And you might say, oh, well, the entire thing was some kind of allegory about the Irish Civil War; it wasn't mean to be taken literally. And I might say, well, sure. Okay. But you do realize that Barry Keoghan's character was sexually molested by his own father who was also a drunk, right? And I might say, sure, the picture was full of high falutin' metaphor; but I might also say that if one might, as I did, take the endeavor at face value; I might wonder why a movie wherein a man cuts off his own fingers to torment his friend for no reason is a comedy. And by the way, do you know why The Bear is considered a comedy, because I sure can't figure it out. Maybe I'm missing something. Maybe I'm missing something with your commercials.
Nah.
No. The commercials are utterly mean spirited and that's what I dislike most about them.
But Chris, you might say, don't you think you're overreacting? It's just a commercial. And I might say: "But is it though?" I might even forgive the crummy portrayl of my people. I might even have been somewhat amused if Mr. Keoghan had been directed to rein in the brain-deadedness with a little charm. A little less passive-aggressive nastiness. Why is he throwing things at people? Why is he destroying property? Do you know how much it would've cost to reglaze a window of that size in 1923 Ireland? Neither do I; but I'm sure the people depicted in the commercial would've been hard pressed to even find newspaper to stuff the hole with. I guess they might've used mud. Or goose dung. Or donkey shite. Is the man dancing in the background of "The Piper" spot the back-up Village Idiot? It seems really easy to get nominated for awards for playing Village Idiots. I hope both he and Mr. Keoghan get nominated for Clios! for Best Supporting Village Idiot and Best Supporting, Supporting Village Idiot!
Why weren't Colin Farrell and Brendan Gleeson in it? I mean, you must've had to get some kind of permission or thumbs up from the writer-director of the movie, Mr. McDonagh. Did he sign off on this? What about Disney, whose film it ultimately is? They were okay with it? Yeah, they gave us Darby O'Gill and the Little People, so they probably were fine with it. But DOGATLP did have the fine, strapping, upstanding Irishman Sean Connery! And who knew Sean Connery could sing!??!
Feckin' shite.
Please see: Breaking Ad: A Roundtable Discussion, for the fun part!
CFR 2/12/25
ADDENDUM:
Or could he?